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July 20, 2005
Interesting little snippet
Look about half way down the text.
Rgds
AlanEJ
Which leaves the MG brand =96 and the basis for an ambitious proposal
headed by David James CBE, the `corporate doctor' credited with
saving the Millennium Dome. The plan is called `Project Kimber',
after MG's Founder Cecil Kimber, and aims to "acquire the brand and
core assets of the best-known small sports car in the world". And
then? Recommence TF production and contract out the design of a three-
model range (including new MG B, GT and Midget) which, by 2009, will
have a 160mph Porsche Cayman-rivalling flagship to re-enter
the `sunshine' American states. Curiously, the information document
includes computerised images of a Smart Roadster with `MG Midget'
nose =96 suggesting the company may be planning to buy the production
line when assembly ceases later this year. Ambitious? Certainly, but
it's received support from industry big-hitters, many of whom offer
experience from world-famous car names. The next MG?
Barrie Willis, spokesman for the bid, said: "This is the last chance
to save Britain's largest independent car maker from falling into
overseas ownership. It is a credible, fully funded bid with a strong
management team that has varied and extensive expertise working in
the motor industry. Of course there is a lot of passion involved,
there has to be, especially with a marque like MG. But, that is
balanced by a pragmatic and realistic business plan that will see the
brand develop over the coming years and job development at
Longbridge." Receivers are rumoured to have set a deadline for the
end of this week to secure the company's future.
"Alan" < alan.east-jones@... > 37923
Posted on July 20, 2005 11:55 AM
Posted to category(s) Engine (external) | International
